Exploring Silo Art: Rural Australian Tourism

On our memorable roadtrip trip across Australia we briefly stopped at Cunealpine, a small town in Victoria’s North West. This journey was a part of our growing interest in assessing the role of silo art in revitalizing rural areas. Throughout Australia, these towering artworks have become landmarks in their own right, drawing tourists to places they might not otherwise visit.

What is Silo Art?

Silo art involves transforming towering grain silos into remarkable canvases. These artistic endeavors emerged around 2015, with the first major project completed in Northam, Western Australia. Since then, they have captivated visitors with their sheer scale and intricate designs. Over 50 silo art sites now exist across Australia, contributing significantly to rural tourism growth.

The Impact on Rural Tourism

Rural communities, like those welcoming us to Cunealpine, have experienced considerable benefits from these painted silos. Here’s how:

  • Increased visitor numbers
  • Boosted local economies
  • Preserved local cultures and histories through art
  • Created new community pride and cohesion

According to the Australian Silo Art Trail, these installations attract over 300,000 tourists annually. This impressive footfall has revitalized regional economies and attracted media attention from across the world.

Visiting Cunealpine’s Silo Artwork

Our visit to Cunealpine was a seamless blend of art admiration and a warm rural experience. To reach Cunealpine, we traveled along the Wimmera Highway. For those planning a visit, here’s a helpful Google Maps link for directions.

  1. Arrive early to enjoy the sights with minimal crowds.
  2. Bring a camera with a wide-angle lens for stunning photos.
  3. Check the local visitor center for detailed maps and silo art trails.
  4. Explore nearby towns to support local businesses and learn more about regional history.

Learning the Stories Behind the Art

Engaging with the artists and local residents, we discovered the stories behind each artwork painted on the Cunealpine silos. Each piece reflects significant cultural or historical themes. The local guide provided insights into the inspiration behind these artworks, making our visit not only visually stimulating but also intellectually enriching.

Supporting the Local Economy

Whenever we visit areas like Cunealpine, we prioritize supporting local businesses. Here’s what we did:

  • Dined at local restaurants
  • Purchased handmade souvenirs
  • Chose local accommodations
  • Attended community events

These actions create a positive feedback loop, encouraging further investment in rural tourism infrastructure and silo art projects.


Our experience in Cunealpine offered far more than just a visual feast. It provided a window into the heart of rural Australia, revealing how art can play a pivotal role in tourism. As more people learn about these magnificent murals, the hope is that rural towns will continue to flourish with their newfound popularity. Next time you’re planning a road trip, consider exploring the silo art trails to experience firsthand the fascinating blend of art and community.


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